Logistics Tech Outlook

Liftit
Trailblazers in Middle and Last Mile Delivery

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Fernando Matias, President, LiftitFernando Matias, President
The online retail and eCommerce markets are currently booming in Latin America. Yet, delivery of goods hasn’t caught up with the boom, remaining far from streamlined. Shipping and transportation companies and autonomous fleet drivers struggle to make timely deliveries in the face of inadequate infrastructure and difficult terrain common across LatAm. What they require is complete visibility, tracking, and control over the transportation process to bring efficiencies into their middle and last mile deliveries.

Transforming, simplifying and streamlining urban goods delivery across the LatAm region is Liftit. The company’s highly configurable and fully integrated transport management platform—a first in LatAm—helps transport companies, shippers, and autonomous drivers optimize their delivery operations and achieve faster doorstep deliveries.

“Liftit has the ability to solve the challenges in Latin American urban transportation management and goods delivery, mostly in middle and last mile deliveries,” says Fernando Matias, President, Liftit.

Through its state-of-the-art tech platform, Liftit enables transport and shipper companies to plan and manage goods delivery routes and timelines with its easily navigable dashboards, and keep their end customers continuously updated on the estimated time of delivery. The platform also enables efficient transport and delivery data collection. This facilitates better business decision-making for shippers and transport companies, leading to efficient operational routines, reduced costs, and enhanced urban transportation and delivery services.

Liftit’s platform acts as a connector to the three sides of the delivery ecosystem— carriers, autonomous drivers, and internal teams at shipping companies.

By linking all players in the ecosystem, Liftit allows transport and shipping companies to connect with more fleets and drivers, which ultimately reduces delivery times. This empowers all three sides to deliver heightened experiences to the end customer. Liftit’s internal team also leverages the platform to support logistics and transportation management.

The platform integrates with the systems of shipping companies through APIs, automation, and semi-automated Excel load files to gather information about orders. Based on the information, Liftit orchestrates and designs optimal delivery routes through a proprietary algorithm and sends them to the autonomous drivers.

  • Liftit has ability to solve the challenges in Latin American urban transportation management and goods delivery, mostly in middle and last mile deliveries


In a business model reminiscent of Uber, Liftit’s platform connects shippers with carriers, creating an ideal match based on end customer needs, vehicle types, and delivery item characteristics. Drivers can simply download and register on the platform—available as an application on Google Play—and access order details.

Through integrations with client ERP systems and other tech platforms, the platform enables internal teams of shipping companies to gain better access to real-time data on the entire delivery process. They can also use the platform as a back office, enabling them to update information when issues are encountered during any stage of the delivery process. They can automate price changes in their services based on real-time information on breakdowns, losses, or expenditures during transport.

Apart from these robust platform features, Liftit’s regional presence in Brazil, Colombia, Mexico, Ecuador and Chile serves as an advantage to clients in terms of location-specific transport solutions, made possible by algorithms pre-adjusted to regional conditions and requirements. This has made the platform flexible, modularized, and adaptable to client needs in varied segments.

Currently, Liftit offers transportation management services based on its pricing models, and the service packages clients opted for. In the future, Liftit intends to provide a software-as-a-service solution through its platform, making it accessible to smaller shipper companies that want to better manage their delivery operations.

Dedicated to bringing immense efficiencies to the LatAm logistics space, Liftit stands tall in the region’s logistics and goods transportation marketplace. Liftit will continue to act as the go-to strategic partner for streamlining transportation management for all key players in LatAm logistics.

Top 10 Logistic Tech Solutions Companies In Latin America – 2022

Company
Liftit

Management
Fernando Matias, President

Description
Liftit offers a state-of-the-art transport management technology platform that fast-tracks goods delivery through enhanced visibility, traceability and control. The highly configurable and fully integrated platform helps automate and execute both middle and last mile truck deliveries across Latin America