Link Labs
Enhancing Logistics Operations with IoT Asset Tracking

A robust IoT tracking technology elevates logistics operations by providing real-time visibility into assets, ensuring on-time delivery of the right resources to the appropriate location.

Link Labs is the global leader in IoT location services technology with over 30 patents, offering the industry’s most complete, end-to-end IoT system for easy and impactful asset tracking, monitoring and management.

“We specialize in delivering scalable asset visibility for logistics operations and collaborate with businesses of varying sizes to find solutions that best serve their distinct needs,” says Jennifer Halstead, CFO. “Our ability to track over two billion IoT location, condition and behavior events per month brings unprecedented value to our clients.”

AirFinder is Link Labs’ IT-independent solution that offers granular asset visibility, simplifying intricate tasks like trailer tracking by converting them into IoT hubs. Detailed insights are provided into trailers’ whereabouts, enhancing overall fleet management through optimized routing and reduced detention. This technology facilitates accurate inventory management and eliminates the need for manual record-keeping to minimize errors. It also helps companies track the movement of spare parts and consumables and ensure optimal stock levels, minimal downtime and improved response times.

The solution integrates various tracking technologies, including Bluetooth Low Energy (BLE), Ultra-wideband (UWB), Xtreme Low Energy, radio frequency identification (RFID), Wi-Fi sniffing, GPS and cellular. BLE-enabled sensors for monitoring temperature, humidity and shock are also supported. This is particularly beneficial in cold chain logistics, where monitoring climatic and non-climatic factors is critical for maintaining sensitive assets at specific temperatures and preserving the integrity of shipments in compliance with regulatory requirements.

Clients can promptly detect unauthorized movement or deviation of assets from predefined boundaries by leveraging AirFinder. Misplaced shipments can be recovered through timely alerts triggered by the system.

A key differentiator of Link Labs is its unparalleled expertise in both indoor and outdoor asset tracking. It delivers precise location data, which is crucial for regulating logistics operations and ensuring the correct identification and management of shipments.

Its indoor asset tracking solution—AirFinder Onsite—is a state-of-the-art, next-generation locating system. The solution deploys Bluetooth asset tags with the company’s firmware and is fine-tuned for centimeter-level accuracy in real-time shipment tracking.

Link Labs also bridges the gap between different environments and enables cohesive connectivity through AirFinder Everywhere—a unified platform that seamlessly integrates indoor and outdoor spaces for uninterrupted tracking. It allows businesses to effortlessly manage and monitor assets through a SuperTag, which is powered by GPS, cell tower ID triangulation and Wi-Fi sniffing for extended location visibility and elevated productivity and user experience.

We specialize in delivering scalable asset visibility for logistics operations and collaborate with businesses of varying sizes to find solutions that best serve their distinct needs

The versatility of this solution is proven in numerous use cases. For instance, a farm that provided freshly prepared food to local grocery stores needed to ensure that their carts weren’t lost and put away quickly upon delivery to maintain the freshness of produce. AirFinder Everywhere provided the real-time location of returnable containers and leveraged a SuperTag to send electronic alerts to the company, notifying it of the shipment’s delivery. This helped prevent the loss of materials and preserved the quality of the goods.

All aspects of its offerings, including infrastructure, user interface, installation and maintenance, are cost-effective, highlighting the company’s commitment to affordability.

The driving force behind its success is an in-house team of experts adept at delivering high-performance solutions.

Link Labs is poised for significant advancements, driven by AI-powered predictive analytics, strategic partnerships and international expansion to reach a broader market. Its real-time tracking system continues to lead the way in transforming logistics into a more intelligent and responsive field with a determined focus on innovation and a profound understanding of evolving industry needs.